Details zum Buch
A history of one of the world's oldest banks
- Erscheinungsdatum: 26.10.2015
- 336 Seiten
- Fester Einband
- ISBN 978-1-56990-601-9
- Deutschland: 39,90 €
- Österreich: 41,10 €
How does a company manage to prevail for 425 years? The story of Germany’s oldest privately-owned bank demonstrates that entrepreneurial success and survival require not only the cultivation of traditional values, but also the courage to change and actively meet the challenges of history. "Change is the only constant" charts the fortunes of a Hanseatic merchant family with a vivid portrayal of the commercial and financial history of Europe and the world.